CAN I BUY YOUR ATTENTION, PLEASE?

Mindfulness. ADD. Highly Sensitive. Burn-Out. All terms that we really didn’t know that well 10 years ago, before all humans moved online and the internet ate the world. The internet, and all the content on it, has been growing exponentially and is said to be five...
Read More

High Tech, High Touch

The fact that we are all riding the rollercoaster of technological development is not a secret. Progress and evolution are hardly asked for; moving forward seems a goal in itself. As a matter of fact, the vast majority of our western population finds it hard to keep...
Read More

SHOTGUN OR RIFLE?

As quick as the growth of the social platforms that created their pedestal, influencer have found their way into the main vain of today’s marketing mix. And although it gives us the impression that it’s a communication tool to reach the masses, it can in fact be far...
Read More

Happy few – happy crew

Does and don’t when planning an employee event

Read More

Yesterday’s sustainables, tomorrows fundamentals

It wouldn’t be a far stretch to say that events, are at the forefront of creating new ways to be more sustainable within our environment.

Read More

It has nothing to do with your personality…

There are many arguments to be made that presenting a fabricated image is never as strong or impactful as showing others ones’ true persona.

Read More

Newsletter Q1 2018

Read More

Back to school; A class of brands

Categorising brands and their features is a much written-on subject that has really found its traction over the past 30 years…..

Read More

An ageless generation

A generation is most often described as people from the same age. Well, not anymore…..

Read More

The Olympics of event marketing

As the 2018 Olympics have come to a close, we can once again look back at one of the worlds greatest event traditions. Possibly the greatest…..

Read More

Where food comes from

LET’S TAKE A DRIVE Unfortunately, most toddlers and kids are increasingly coming to believe that most food comes from packages. Milk apparently originates from a carton, meatballs are born in the fridge and apples are grown in slices in small plastic bags. ...

Lees meer

Ladies first please

A NEW CHAPTER We, at The Hospitality Group, consider ourselves to be appreciative of ‘the new’. We strive to innovate in the products, our service, and ways of working. As new things are often fragile and prone to critique, we feel new things can really use our...

Lees meer

Running…

Running a marathon means traveling by foot, for 42K or 26.2 miles, without the help of a motorized or non motorized vehikel or the help of another person. It takes the average runner about 4 hours and 20 minutes with around 2800 calories burned. Translated to terms we...

Lees meer

Busy as the new ‘good’

BUSY AS THE NEW ‘GOOD’ Nowadays, on average, we inquire about 5,5 times a day to the state of mind of our fellow man or woman. From a simple ‘how are you?’ to the more in dept questions like ‘how was your day?’ or ‘how’s life?’, they...

Lees meer